From a Crocodile to the GOAT

"US Open: Lacoste Honors Novak Djokovic By Swapping Logo With Goat"

Forbes








EUROBEST
BRONZE
- Brand Experience & Activation - Sponsorship & Brand Partnerships
SHORTLIST
- OUTDOOR - Travel, Leisure, Retail, Restaurants & Fast Food Chains
SHORTLIST - Brand Experience & Activation - Travel, Leisure, Retail, Restaurants & Fast Food Chains


Agence • BETC Paris
Créatifs • Guillaume Denis & Matthieu Hamon & Charles Dessaux & Florian Padilla & Martin Causse
ECD • Olivier Aumard
Réalisateur • Rémi Danino
Trafic • Nathalie Sanseigne
Equipe commerciale • Théophile Geslain / Théo Leuillet / Maud Lambert